A complete software platform for the modern attraction

We're constantly making updates to ensure our product meets the evolving needs of your business and to help you improve operations, grow revenue, and delight your guests.
DESIGNED TO SCALE WITH YOUR BUSINESS

Explore all ROLLER features

INCREASE REVENUE

Sell online & in-venue

Increase your revenue by optimizing your online conversion rate, increasing spend per guest, and driving repeat visitation.
POS
All of the tools that you need to sell more over the counter.
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Online ticketing system
A checkout optimized to increase conversions and decrease cart abandonment.
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Memberships
Capture recurring revenue with repeat billing and turn more guests into advocates.
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Party bookings
Manage larger group bookings and parties with ease.
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SSK
Enable guests to purchase tickets, check in and sign waivers by themselves.
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Gift cards
Allow guests to buy and share digital gift cards directly from your site.
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Food & beverage
Advanced purchasing, reconciliation and yield management for F&B.
Cashless wallets
Let guests pay how they want and load credit onto RFID cards or wristbands for easy spending.
Table management
Build out 'tabs' for each of your tables allowing them to pay at the end of their visit.
Production management
Ensure guests receive their F&B orders on time with cloud-based production management.
Packages
Increase guest spend with custom product bundles.
DELIVER SUPERIOR EXPERIENCE

Serve your guests

Deliver superior experiences that keep guest coming back and referring your venue.
Waivers
Leverage a waiver system that keeps your lines flowing and business protected.
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Access control
Automate guest access to your venue, eliminate guest queues and better monitor attendance.
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Guest Experience Score
Collect, action, and analyze guest feedback in just a few clicks to turn critics into fans.
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Attract new guests

Market your venues

Increase your revenue by attracting new audiences, encouraging repeat visitation, and personalizing your communications.
CRM
Better understand your guests to create personalized marketing campaigns that deliver results.
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Channel management
Engage a bigger audience and maximize your capacity by seamlessly managing resellers.
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Discount codes
Drive more revenue with flexible and customizable discount codes.
Save time

Manage business operations

Save time by executing day-to-day operations more efficiently and reducing manual tasks.
Payments
Take payments online, in store and with the latest fully-integrated payment technology.
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HQ
Save time managing multiple venues by using a centralized HQ.
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Reporting and analytics
Access your reports from anywhere to better understand venue performance.
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API and integrations
Supercharge your account with our integrations or build your own solution using our open API.
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Stock and inventory control
Ensure you have the right stock levels and make updates with ease.
Staff permissions
Create your own roles and permission levels to ensure the correct system access.
Capacity management
Optimize guest capacity across the day, week and month with real-time capacity management.

Need something else?

We've partnered with the best tools, to help you achieve more. ROLLER integration partners are a great option for providing further services to your business.
intergration partner
USER REVIEWS

See what other operators have to say

All-In-One Venue Management Software

Supporting your business every step of the way

Whether you manage one venue or 100, you need a solution built to help you succeed. At ROLLER, we help operators do just that.
100+
employees
1,300+
venues
24/7
global support
5M+
bookings per month
100M
guest visits annually
$2B
transactions processed annually
ATTRACTIONS INDUSTRY PODCAST

Learn from the experts

Listen as thought leaders in the industry share strategies to grow your business by putting guests first.
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CUSTOMER STORY

Grow your business with ROLLER

ROLLER is the trusted partner for attractions venues around the world. Click on any of the logos below to see how our modern platform is helping our customers increase their sales and streamline their operations.
urban-planet
“We’ve seen about a 25% increase in sales from our online checkout since moving to ROLLER. The ROLLER platform is more professional, easier to use, and helps us to sell more party bookings and gift cards.”
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Customer logo-1
“We’re getting a lot of online bookings and are making money while we sleep. We get an extra $600-$700 per day from online bookings, and we don’t have to chase up bookings, all of it is straightforward, and guests can book themselves online.”
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kryal-castle
"It used to take about a day and a half of our accountant's week to get all the reporting done and now it's done in one or two hours. There are very few things that ROLLER hasn't saved us money on."
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oakvale
"We’re not a small business anymore but we’re not a big enterprise either. But we want a system that can grow with us, but also be simple enough for where we’re at now.”
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mopa
"There were a whole bunch of 'aha' moments, probably because ROLLER are much more mature in this market than I was as a buyer. You solve all these problems I didn't even know existed."
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