API and Integrations: Unlock a world of opportunities.

An API, or Application Programming Interface, is a set of protocols and tools that allows different software applications to communicate and interact with each other. It defines how software components should interact, enabling seamless data sharing, functionality integration, and collaboration between different systems. 

APIs give you granular control over how your different software applications interact and how data is transferred and shared between systems. ROLLER has a range of out-of-the-box integrations that can help you connect your software systems to centralize guest information, increase data accuracy, and avoid duplication of workflows, but if you want to create a custom integration purpose-built for your venue's needs, the API is the way to go.

Attractions operators use ROLLER's open API to create powerful integrations between software systems and custom workflows to suit their business needs. For example, operators use ROLLER's API to extract all their ROLLER memberships or guest data to store in an external database or input into another system. Some build their own online checkout external to ROLLER and push those bookings and payment records into ROLLER.