XEUS

Service Categories

1. Paid Digital Advertising

Ticketed experiences depend on demand generation. Our specialists design high-performance campaigns across Meta, Google, TikTok, and beyond, optimized to convert awareness into real-time ticket sales.

Examples:

• Demand-based optimization (dayparting, weather triggers, holiday surges)
• Precision geo-targeting for both locals and tourists
• Dynamic retargeting for abandoned carts and high-intent visitors

2. Email & SMS Marketing

Your guest list is one of your most valuable assets, yet often underleveraged. We build sophisticated lifecycle campaigns that increase repeat visits, upsell guests, and grow memberships.

Examples:

• Pre-event reminders and post-visit upsells & cross-sells
• Birthday, holiday, and seasonal promotions
• Automated loyalty journeys that turn guests into members

3. Content & Creative Resources

In a crowded digital landscape, great creative captures attention and compels action. Our in-house team delivers campaign-ready video, photography, and UGC proven to inspire bookings.

Examples:

• Year-round photography libraries for consistent marketing
• Short-form video tailored for TikTok/Reels ads
• Authentic UGC campaigns that amplify guest excitement

5. Website & SEO

Your website is your box office. We optimize performance and visibility so guests can easily discover you and book seamlessly across all devices.

Examples:

• Faster load times for smoother guest experiences
• Reduced bounce rates with optimized performance
• Higher mobile conversions through responsive design
• Stronger booking rates with conversion-focused pages

6. Lightning Analytics, Tracking & Insights 

Smarter growth starts with sharper data. Our Lightning platform unifies ticketing, marketing, POS, and private events data into one actionable dashboard, giving you a single source of truth to guide revenue growth.

Examples:

• GA4 and Tag Manager setups built for ticketing platforms
• Cross-channel attribution dashboards
• Real-time revenue, ROAS, and upsell opportunity tracking
• Demand forecasting for peak and off-peak seasons
• Cohort analysis for repeat visitors